Category Archives: Blog

How Does Google Ranking Work?

We talk a lot about SEO, and it’s such a common thing in the marketing and business world to focus on increasing your google ranking, but what is Google ranking and how does it work?  What is Google ranking? Your Google ranking is the position that Google places you in the search results, based on […]

SEO – Content writing

content writing

SEO Overview You probably already know what SEO is and why it’s so important and that’s why you’re here, but for those who may have stumbled across this by accident, SEO is the method used to place your website or content at a higher rank on a Google search.  There are lots of different elements […]

SEO – Keyword research

business development melbourne

SEO (search engine optimisation) is the method used to place your website / content at a higher ranking on google, attracting more organic web traffic to your website from the right people.  One of the pivotal elements of SEO is keyword research.  What are keywords? Keywords or phrases are what google uses to work out […]

Why having a (good) website is important

melbourne web design

Gone are the days where business is done purely by word of mouth. Almost anyone with a business, more than a year old, will have a website. And it’s a key part of expanding your customer base.  The most important thing you will get out of having a good site is increasing your customers. The […]

SEO, what is it and why is it important?


If you don’t already know, SEO stands for Search Engine Optimisation and it’s become such a normal thing nowadays that the term is in the Cambridge dictionary.  So, what is SEO? SEO is the method used to place your website or content at a higher ranking on Google and increase your web traffic with visitors […]