Chelsea O’Rorke | Content Writing

Content Writing

I am a freelance copywriter for hire specialising in SEO optimised blog posts and internal communications. I’ve been working in communications and writing for close to 10 years. 
I’m a generalist who can write about pretty much anything. But, what I love most is to make complex topics easy to understand. I’m always aiming to rid the world of complicated jargon (that a lot of the time, those who’ve made the acronyms have forgotten what they mean) and long words that just aren’t needed.
If you can say it in 10 words, why would you use 20. 
If you want to chat about what I can do for you, get in touch on Twitter @ChelseaORorke_ or LinkedIn

The importance of content

Content is super important for any site. It can sometimes be your first impression to someone new.  So, the words on the page could be the difference between you gaining a customer or losing one and it’s vital to make those words memorable and informative. 
Content on your website can also help with your search engine optimisation (SEO), and better SEO means better ranking, and better ranking means more customers to your site. Ultimately you’re always looking for more customers to your website in the hope that they buy/use your products and services and its words and content that can help you do just that. 
The longer someone spends on your site, the better it is for your SEO so again, having good, engaging, useful content will help keep people on your website. 
If you want to find out more about just how important content writing is when it comes to search engine optimisation, you can check out our blog post to read all about it.